Ideas for business goals this year

The start of the year is the perfect time to dust off last year’s business plan and set some new goals for the future. While some entrepreneurs love planning, others feel overwhelmed by the process. How do you decide on just a handful of goals that take priority, with so many moving parts that make up a business? These tips can help you get started brainstorming how your company can…  Read more

Wealth the Warren Buffett way – a short guide to value investing

Value investing is the stock selection strategy famously used by business magnate and third wealthiest person in the world, Warren Buffett, whose total net worth exceeds $91.5 billion. Developed in the 1930s by Columbia University professor and economist, Ben Graham, value investing involves screening securities to find stocks undervalued relative to peers and the market. Stocks are then assessed for their intrinsic value, determined by a fundamental metric—such as the…  Read more

Yellow pages vs Facebook ads – should you cancel your print listing?

If you’re a small business owner with a modest marketing budget, every dollar you spend has to be worth the investment. For decades—before the web, Google, and social media transformed the nature of marketing—buying an ad in the local Yellow Pages was a reliable way for people to find a business. The fact is, these days most consumers across the globe use the web and review sites like Yelp, TripAdvisor,…  Read more

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